About Me
My Story and Expertise
Great marketing starts with trustworthy data. I help businesses build reliable tracking systems that improve attribution, strengthen campaign performance, and support long-term growth.
My Experience
My Work Experience
Ecommerce Analyst Specialist
Upwork
Founder - Neelma Web Analytics
Neelma Web Analytics
Brand Identity Designer
Fiverr
85% Google Analytics
90% Meta
95% GTM
95% Stape
90% Data Studio
Awards
Awards & Certifications
Google Ads - Measurement Certification
June 2, 2026
Development Excellence Award
March 26, 2024
Google Analytics Certificate
June 2, 2026
Server-side tagging Certificate
June 3, 2026
Testimonial
Peoples Say’s About Me
Sarah M.
Shopify Store Owner
Neelma helped us identify tracking issues we didn't even know existed. He explained everything clearly, fixed the setup, and gave us confidence that our marketing data was finally accurate.
David
Ecommerce Marketing Manager
What stood out was how detail-oriented he was. Instead of simply implementing the tracking, he walked us through the logic behind every event and made sure the data matched our business goals.
Michael
Shopify Brand Founder
The setup process was smooth and organized from start to finish. Neelma took the time to understand our store and delivered a tracking solution that we could trust when making advertising decisions.
Jason
Performance Marketing Manager
We've worked with several freelancers on analytics projects, but Neelma was the first person who proactively looked for gaps and suggested improvements. Communication was excellent throughout the project.
Jessica
Growth Marketing Manager
Neelma combines technical knowledge with a practical understanding of marketing. The final implementation was clean, well documented, and gave our team much better visibility into campaign performance.