"Hi, I'm Neelma—your ecommerce tracking clarity specialist. Neelma.WebAnalytics was born from a simple realization: most ecommerce businesses have tracking systems that confuse more than they clarify. You're collecting data, but can you answer? Which marketing channel actually drives the most revenue? Why do 72% of carts get abandoned at checkout? What's your true ROAS? I bridge the gap between technical tracking implementation and actual business growth. With expertise spanning Shopify, GA4, GTM, Looker Studio, and server-side configuration, I don't just set up tracking—I build complete measurement ecosystems that turn data into dollars.
What can I do for you?
| Common Problem | My Solution | Technology Used |
|---|---|---|
| "Facebook ads show clicks but no sales" | Complete conversion tracking with value parameters | Facebook CAPI, GTM |
| "GA4 is confusing and useless" | Custom configuration with business-relevant metrics | GA4, Looker Studio |
| "I don't know my true ROAS" | Multi-channel attribution modeling | UTM parameters, GTM |
| "Tracking slows my website" | Optimized server-side implementation | Server GTM, Cloud Run |
Build a strong online presence with tailored strategies that engage your audience and grow your brand.
Boost your visibility with expert optimization that gets your business found by the right people.
Drive targeted traffic and maximize ROI with precision-crafted pay-per-click campaigns.
Plan for success with data-driven strategies that align with your business goals and vision.
Create a stunning, user-friendly website that captures attention and drives conversions.
Tell your story with compelling content that educates, engages, and converts your audience.
Creative Director
PPC Ninja
The faces behind our success
We’re proud to partner with forward-thinking brands that trust us to bring their visions to life. Together, we achieve remarkable results
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